Ever wondered how a love for hunting could turn into a $50 million fortune? That’s exactly what Terry Drury, the well-known face behind Drury Outdoors, has done. In 2025, Terry Drury’s net worth is estimated at a whopping $50 million, thanks to his smart business moves, hunting passion, and strong media presence. What makes his story so fascinating is that he turned a personal hobby into a full-blown brand—one that’s not only profitable but also respected in the outdoor and conservation world. And with his recent big move involving a major media group, Drury’s wealth journey is only getting more interesting.
Who Is Terry Drury?
Terry Drury is more than just a hunter—he’s a storyteller, entrepreneur, and outdoor icon. Born and raised in the Midwest, Terry loved nature, wildlife, and the thrill of the chase. But what set him apart was his vision. Instead of just hunting for fun, he saw a bigger picture: sharing his passion with the world. Along with his brother Mark, Terry co-founded Drury Outdoors, a company that would change how hunting is shown on TV and online.
With years of experience in the woods and a natural talent for connecting with people, Terry quickly became a trusted name in the outdoor space. From producing high-quality hunting content to supporting conservation, he built a brand that speaks to hunters, families, and outdoor lovers alike. His journey from small-town roots to becoming a millionaire business owner is one that inspires—and proves that doing what you love can truly pay off.
| Terry Drury Profile | |
|---|---|
| Full Name | Terry Drury |
| Date of Birth | March 12, 1958 |
| Age (2025) | 67 years old |
| Birthplace | Missouri, USA |
| Nationality | American |
| Occupation | Entrepreneur, Hunter, TV Producer |
| Known For | Co-founder of Drury Outdoors |
| Net Worth (2025) | $50 Million |
| Marital Status | Married |
| Children | Yes |
| Height | 5 feet 10 inches |
What Is Terry Drury’s Net Worth in 2025?
As of 2025, Terry Drury’s net worth stands at an impressive $50 million—a figure that reflects decades of hard work, outdoor expertise, and sharp business instincts. But this success didn’t happen overnight. It’s been a steady climb fueled by smart branding, loyal fans, and well-timed ventures.
In the early 2000s, Drury’s net worth hovered around $1 million, mostly from early video production and hunting gear sales. By 2010, thanks to rising popularity on hunting networks and growing merchandise sales, it jumped closer to $5 million. The real leap happened between 2015 and 2023, when his company, Drury Outdoors, expanded into online streaming, built a strong YouTube presence, and landed long-term brand deals.
Terry Drury’s Net Worth Growth Over the Years
| Year | Estimated Net Worth | Key Milestones | Annual Growth Rate |
|---|---|---|---|
| 2010 | $5 Million | Rise in DVD sales, TV show syndication | — |
| 2015 | $10 Million | Expanded Drury Outdoors, early YouTube monetization | +100% |
| 2020 | $20 Million | Major brand deals, increased digital streaming revenue | +100% |
| 2023 | $35 Million | Pre-acquisition peak, merchandise and consulting surge | +75% |
| 2025 | $50 Million | OSG acquisition finalized, real estate & tech profits | +43% |
How Does Terry Drury Make Money in 2025?
Terry Drury doesn’t rely on just one stream of income, he’s built a complete ecosystem around his outdoor legacy. Let’s break it down in a unique way that shows how each source plays its role in growing his fortune.
TV Shows & Media Licensing
Terry’s most powerful income stream still comes from Drury Outdoors hunting shows, now powered by Outdoor Sportsman Group. He earns through media licensing, production royalties, and creative consulting for shows aired across major outdoor networks. This long-running content continues to pay off year after year.
“Turn passion into a show and that show into steady income.”
Brand Endorsements & Gear Deals
Top outdoor brands know the value of Terry Drury’s reputation. That’s why they sign him for gear endorsements, co-branded products, and exclusive partnerships. From hunting apparel to outdoor equipment, his influence drives sales, and his deals come with solid payouts.
“When you live what you sell, people trust what you say.”
DVD Sales & Fan Merchandise
Even in the digital age, Drury’s classic hunting DVDs, apparel, and fan merchandise still move off shelves. His dedicated following continues to support official products online and in outdoor retail stores, bringing in passive income that adds up over time.
“If the story’s real, it never goes out of style.”
Land Holdings & Smart Investments
Terry owns farmland, hunting grounds, and outdoor retreats that not only reflect his lifestyle but also grow in value. These land investments, paired with quiet stakes in outdoor tech companies, provide long-term appreciation and rental income, a smart move for wealth preservation.
“Put your money in the wild—it grows quietly.”
Speaking Gigs & Business Consulting
Brands and event organizers are eager to bring Terry on stage. From hunting expos to business panels, he gets paid to speak, advise, and coach outdoor entrepreneurs. His voice carries weight, and companies pay to learn from his journey.
“Experience is the currency of trust.”
YouTube Channel & Online Revenue
The Drury Outdoors YouTube channel is more than content—it’s a money-maker. With ad revenue, affiliate links, and sponsored uploads, it brings in digital income while keeping the brand visible to younger audiences. It’s not his biggest stream, but it’s an important one.
“One good video can echo for years.”
Net Worth Comparison
Terry Drury’s net worth places him among some of the most recognized names in the outdoor and entertainment worlds. Here’s how he compares to other personalities who made their mark through hunting, outdoorsmanship, or entrepreneurial storytelling:
| Name | Net Worth (2025) | Known For |
|---|---|---|
| Terry Drury | $50 Million | Co-founder of Drury Outdoors, hunting icon |
| Mark Drury | $30 Million | Co-founder of Drury Outdoors, TV personality |
| Steven Rinella | $45 Million | MeatEater founder, Netflix show host |
| Jim Shockey | $20 Million | Legendary hunter, outdoor filmmaker |
| Joe Rogan | $250 Million | Podcast host, hunter, MMA commentator |
| Michael Waddell | $10 Million | Podcast host, hunter, and MMA commentator |
Terry stands out not just for his net worth but for the way he’s built an empire from outdoor passion, all while staying deeply connected to his roots in conservation and ethical hunting.
Final Words
Terry Drury’s $50 million net worth isn’t just about money, it’s a story of turning passion into a powerful brand. From filming hunts in the woods to building Drury Outdoors into a media empire, his journey proves that doing what you love can lead to extraordinary success.
What makes Terry stand out is his authentic connection to the outdoors, his commitment to conservation, and his smart business moves. Whether it’s producing hit shows, launching new ventures, or investing in the next big idea, he’s always stayed true to what matters most: family, nature, and legacy.
FAQs About Terry Drury
Terry Drury’s wealth primarily comes from his outdoor empire, Drury Outdoors. His company produces popular hunting TV shows, DVD sales, merchandise, and brand partnerships with top outdoor companies.
While Terry still has a stake in Drury Outdoors, the company was acquired by the Outdoor Sportsman Group in 2023.
Terry makes a significant portion of his income from brand endorsements with outdoor gear companies.
Drury Outdoors is a media company co-founded by Terry and his brother Mark, known for producing hunting TV shows and DVDs.
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